Thursday 7 June 2012

Where has Google Places Gone?

I wrote a blog post for wiselittleninja yesterday about the transition of Google Places over to Google+ Local.  Basically, Google places is no more and all of the information stored in Places has been transferred over to Google+ local, which you can find as a new tab to the left hand side of the home page in your google account, if you have one.

As a social media advocate, I really welcome the changeover from a static, stagnant and quite ordinary business page, to an evolving and collective advertisement which encourages both customers and business to become more social and listen to wants and needs of the community.

I appreciate that it seems to be yet another hoop that the local business has to jump through in order to to stay ahead of the game, but look at it in a positive way;  you have another platform to interact with your clients and customers, another platform to listen to them and another platform to receive feedback in order to improve your product or service.  It's a winner.


New Key features
  • Uses new zagat scoring system
  • Encourages businesses to interact with cusomers
  • Allows business to become more social

Overall, offering a better customer experience in the long run and hopefully making local businesses a part of the community again. 

Read the post here

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